Captiv8 Is Building The Analytics, Marketing Platform For Harnessing The Reach of Instagram, Vine, Snapchat Stars
By Kim-Mai Cutler It’s another new world (again) for brands and marketers as Vine, Instagram and Snapchat have emerged as powerful platforms for product placement and reaching younger consumers.
So Krishna Subramanian, Sunil Verma and Vishal Gurbuxani, who previously sold a mobile ad exchange company called Mobclix to Velti, are getting the band back together to form Captiv8, an analytics platform and… Read More
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