Captiv8 Is Building The Analytics, Marketing Platform For Harnessing The Reach of Instagram, Vine, Snapchat Stars

Captiv8 Is Building The Analytics, Marketing Platform For Harnessing The Reach of Instagram, Vine, Snapchat Stars

By Kim-Mai Cutler It’s another new world (again) for brands and marketers as Vine, Instagram and Snapchat have emerged as powerful platforms for product placement and reaching younger consumers.
So Krishna Subramanian, Sunil Verma and Vishal Gurbuxani, who previously sold a mobile ad exchange company called Mobclix to Velti, are getting the band back together to form Captiv8, an analytics platform and… Read More

…read more

Via: http://feedproxy.google.com/~r/Techcrunch/~3/TgjGSzPSg1Y/

About author

You might also like

Technology 0 Comments

DigitalOcean Raises $83M Series B Round Led By Access Industries

By Frederic Lardinois DigitalOcean, the fast-growing cloud infrastructure service for developers, today announced that it has raised a $83 million Series B round led by Access Industries, with participation from

Technology 0 Comments

Beet Looks To Record The Feature Film Of Your Life

By Lucas Matney We seem to have been residing in a second age of social media usage, a technological era of willful impermanence birthed from a post-Snowden culture that fears

Technology 0 Comments

All Hail The Mega-Processor!

By Jon Evans Once upon a time, long ago, there were computers, and they were very large. Warehouse large. Multi-story large. Tractor-trailer large. So large that in those mythical days