Captiv8 Is Building The Analytics, Marketing Platform For Harnessing The Reach of Instagram, Vine, Snapchat Stars

Captiv8 Is Building The Analytics, Marketing Platform For Harnessing The Reach of Instagram, Vine, Snapchat Stars

By Kim-Mai Cutler It’s another new world (again) for brands and marketers as Vine, Instagram and Snapchat have emerged as powerful platforms for product placement and reaching younger consumers.
So Krishna Subramanian, Sunil Verma and Vishal Gurbuxani, who previously sold a mobile ad exchange company called Mobclix to Velti, are getting the band back together to form Captiv8, an analytics platform and… Read More

…read more

Via: http://feedproxy.google.com/~r/Techcrunch/~3/TgjGSzPSg1Y/

About author

You might also like

Technology 0 Comments

Watch Adam Savage And Chris Hadfield Walk Comic-Con Floor In Some Amazing Space Suits

By John Biggs Adam Savage is one of our most beloved makers and real astronaut Chris Hadfield is a modern Earth hero. Together they make one of the funnest sets

Technology 0 Comments

NSA Intercepts 98% Of South American Communications: Assange

By Lucas Matney The NSA is gathering and eavesdropping on practically all communications emerging from South America, WikiLeaks founder Julian Assange told Chilean publication El Mostrador Tuesday. “Ninety-eight percent of

Technology 0 Comments

Forrester: Tablet Sales Have Plateaued But There’s A Future In Business

By Sarah Buhr As iPhone revenue soars, Apple’s iPad sales dropped 18 percent year-over-year in the final quarter of 2014 and has now hit a plateau, according to a new