Bernie 2020 Kicks Off Unprecedented Grassroots Organizing Program with Thousands of Events Across the Globe

Bernie 2020 Kicks Off Unprecedented Grassroots Organizing Program with Thousands of Events Across the Globe

WASHINGTON — Bernie 2020 today formally launched an unprecedented nationwide organizing program designed to capitalize on the extensive grassroots networks in support of Sen. Sanders and allow volunteers to organize directly in their communities. This builds on a 50-state strategy with over one million volunteers who have signed on since launching the campaign in February. Supporters held events today in every state, territory and congressional district in the country.

“I’m asking you all to help us get millions of Americans involved in the political process. We will put together the strongest grassroots movement in the history of politics,” Sanders said in a video live streamed to events. “We have 1.1 million people who have already signed online. They want to roll up their sleeves and work. So let’s do it. Let’s run a historic grassroots campaign. And when we do that, the one percent can spend all of the money that they want. But we’re going to beat them.”


In the video to the thousands of supporter events, the Bernie 2020 organizing team outlined the campaign’s strategy to win the Democratic nomination by asking supporters to talk to voters using a new app launched by the campaign today, called BERN. BERN allows volunteers to log their conversations with voters and their friends and family, so that campaign volunteers can follow up to ensure every Bernie supporter in the country is registered to vote and knows how to participate in the Democratic primary or caucus in their state. 


“The only way we can defeat Donald Trump, the political establishment, Wall Street, the fossil fuel industry, the health insurance industry, and the military industrial complex is through people power with hundreds of thousands of volunteers talking to millions of voters one person at a time,” said Claire Sandberg, Bernie 2020 Organizing Director. “Our strategy is simple. We are going to build the largest grassroots electoral movement in history.”

Campaign field operations have long engaged in systematic voter contact, but typically volunteers are only able to participate in such efforts under the direct supervision of field organizers working out of offices. Through BERN, every Bernie supporter will be able to self-organize to identify, persuade, and turn out the vote for Bernie no matter where they are, allowing the campaign to harness its unparalleled volunteer base everywhere and do critical groundwork even in states with primaries late in the calendar.

From Anchorage to San Juan, supporters and their families today gathered in living rooms, parks, libraries, and dorm rooms, over barbecue pits and potlucks to watch Bernie outline his plan to build a progressive grassroots movement to win the Democratic nomination and defeat Donald Trump. Organizers painted signs, made buttons, played Bernie bingo and prepared to table, canvass, text, and reach out to friends and family to launch local organizing programs in every community. The first organizing kickoff displayed traditional community organizing and sophisticated tech and data driven organizing that, when combined, create an organizing strategy to target and incorporate all voters and volunteers. 

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